Selected Work
Projects demonstrating senior project leadership, business development, operational improvement and change in practice.
School of Service · 2025–2026
Supporting the business and operational development of School of Service's hospitality offering — combining customer research, operational needs, service improvement and commercial opportunities, with a consolidated digital platform as the enabler.
KPA Pension · 2023–2024
Creating a customer-centred planning model across five B2B business functions.
Villa Fridhem · 2025–2026
Turning a manual operational workflow into a tested digital solution for restaurant inventory and sales management.
Connected Mobility · 2026
A school project with a real assignment: helped an early-stage mobility venture move from a broad product vision towards evidence-based product priorities.
SF Studios – SF Anytime & SF Kids Play · 2017–2019
Project-managed commercial initiatives, partnerships and campaigns that helped the streaming services reach more customers and grow sales.
Sandhamn Seglarhotell · 2013–2017
Developed and packaged new guest offerings that helped the hotel attract more guests, particularly during the low season.
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